diff --git a/portal/src/app/marketplace/entitlements/[slug]/page.tsx b/portal/src/app/marketplace/entitlements/[slug]/page.tsx
index e7d3cee..9ee8a75 100644
--- a/portal/src/app/marketplace/entitlements/[slug]/page.tsx
+++ b/portal/src/app/marketplace/entitlements/[slug]/page.tsx
@@ -186,9 +186,7 @@ export default function MarketplaceEntitlementPage() {
 
           <div className="mt-6 grid gap-4 md:grid-cols-2">
             <article className="rounded-lg border border-white/10 bg-black/20 p-4">
-              <h3 className="text-sm font-semibold uppercase tracking-wide text-teal-300">
-                Subscription tiers
-              </h3>
+              <h3 className="text-sm font-semibold uppercase tracking-wide text-teal-300">Access tiers</h3>
               <div className="mt-4 space-y-3">
                 {gftdMarketplaceSubscriptionTiers.map((tier) => (
                   <div key={tier.name} className="rounded-md border border-white/5 bg-white/5 p-3">
@@ -203,9 +201,7 @@ export default function MarketplaceEntitlementPage() {
             </article>
 
             <article className="rounded-lg border border-white/10 bg-black/20 p-4">
-              <h3 className="text-sm font-semibold uppercase tracking-wide text-teal-300">
-                User needs by persona
-              </h3>
+              <h3 className="text-sm font-semibold uppercase tracking-wide text-teal-300">Persona needs</h3>
               <ul className="mt-4 space-y-2 text-sm text-sovereign-silver">
                 {gftdMarketplacePersonaNeeds.map((item) => (
                   <li key={item} className="rounded-md border border-white/5 bg-white/5 px-3 py-2">
@@ -253,14 +249,14 @@ export default function MarketplaceEntitlementPage() {
             onClick={() => signIn(undefined, { callbackUrl: `/marketplace/entitlements/${slug}` })}
             className="mt-6 rounded-lg bg-teal-600 px-5 py-2.5 text-sm font-medium text-white hover:bg-teal-500"
           >
-            Sign in to subscribe
+            Sign in to request access
           </button>
         ) : hasActive ? (
           <p className="mt-6 text-emerald-400">Active entitlements: {activeKeys.join(', ')}</p>
         ) : hasPending ? (
           <p className="mt-6 text-amber-300">
-            Pending operator activation. Use the landing page to review the tier and guardrail summary
-            before the workspace request is approved.
+            Pending operator activation. Review the access tier and guardrail summary on the listing before the
+            workspace request is approved.
           </p>
         ) : (
           <button
@@ -269,7 +265,7 @@ export default function MarketplaceEntitlementPage() {
             onClick={handleSubscribe}
             className="mt-6 rounded-lg bg-teal-600 px-5 py-2.5 text-sm font-medium text-white hover:bg-teal-500 disabled:opacity-60"
           >
-            {submitting ? 'Submitting…' : isGftd ? 'Request GFTD access' : 'Request subscription'}
+            {submitting ? 'Submitting…' : 'Request access'}
           </button>
         )}
 
@@ -289,7 +285,7 @@ export default function MarketplaceEntitlementPage() {
       ) : null}
 
       <p className="mt-8 text-xs text-sovereign-silver">
-        Contract/PO-first billing — automated checkout is on the roadmap. Operator Keycloak grants run via{' '}
+        Contract/PO-first billing remains in place; automated checkout is on the roadmap. Operator Keycloak grants run via{' '}
         <code className="rounded bg-black/30 px-1">grant-marketplace-entitlements-keycloak.sh</code>.
       </p>
     </main>
diff --git a/portal/src/app/marketplace/gftd/page.tsx b/portal/src/app/marketplace/gftd/page.tsx
index a90e179..0513170 100644
--- a/portal/src/app/marketplace/gftd/page.tsx
+++ b/portal/src/app/marketplace/gftd/page.tsx
@@ -5,13 +5,14 @@ import { CorporateFooter } from '@/components/corporate/CorporateFooter';
 import { CorporateHeader } from '@/components/corporate/CorporateHeader';
 import {
   gftdMarketplaceGuardrails,
+  gftdMarketplaceFaq,
   gftdMarketplacePersonaNeeds,
   gftdMarketplaceSubscriptionTiers,
 } from '@/lib/gftd-marketplace';
 
 export const metadata = {
   title: 'GFTD Directory — Sankofa Marketplace',
-  description: 'Rights-aware entity intelligence with live approved source lanes and public-safe redaction.',
+  description: 'Institutional entity intelligence with approved live source lanes, public-safe redaction, and bounded access.',
 };
 
 export default function GftdMarketplacePage() {
@@ -24,26 +25,26 @@ export default function GftdMarketplacePage() {
         </p>
         <h1 className="mt-2 text-3xl font-bold tracking-tight sm:text-4xl">GFTD Directory</h1>
         <p className="mt-4 max-w-3xl text-lg text-sovereign-ivory/70">
-          Rights-aware entity intelligence for approved live source lanes, redacted public-safe outputs,
-          subscription tiers, and bounded observability.
+          Institutional entity intelligence with approved live source lanes, public-safe redaction,
+          access tiers, and bounded observability.
         </p>
 
         <div className="mt-10 grid gap-4 md:grid-cols-3">
           {[
             {
               icon: ShieldCheck,
-              title: 'Rights-aware by default',
+              title: 'Rights-governed by design',
               text: 'Public-safe outputs stay redacted, with source-rights and publication boundaries preserved.',
             },
             {
               icon: BookOpen,
               title: 'Evidence-backed',
-              text: 'Live source ingestion and observability stay tied to documented approval and review artifacts.',
+              text: 'Live source ingestion and observability remain tied to documented approval and review artifacts.',
             },
             {
               icon: Users,
               title: 'Marketplace-ready',
-              text: 'Subscription tiers and persona-based access are designed for institutional onboarding.',
+              text: 'Access tiers and persona-based controls are designed for institutional onboarding.',
             },
           ].map((item) => {
             const Icon = item.icon;
@@ -61,7 +62,7 @@ export default function GftdMarketplacePage() {
         </div>
 
         <section className="mt-10 rounded-lg border border-sovereign-bronze/25 bg-sovereign-midnight/30 p-6">
-          <h2 className="text-xl font-semibold">Subscription tiers</h2>
+          <h2 className="text-xl font-semibold">Access tiers</h2>
           <div className="mt-4 grid gap-3 md:grid-cols-2">
             {gftdMarketplaceSubscriptionTiers.map((tier) => (
               <div key={tier.name} className="rounded-md border border-white/10 bg-black/20 p-4">
@@ -76,7 +77,7 @@ export default function GftdMarketplacePage() {
         </section>
 
         <section className="mt-10 rounded-lg border border-sovereign-bronze/25 bg-sovereign-midnight/30 p-6">
-          <h2 className="text-xl font-semibold">Who it serves</h2>
+          <h2 className="text-xl font-semibold">Intended users</h2>
           <ul className="mt-4 grid gap-3 md:grid-cols-2">
             {gftdMarketplacePersonaNeeds.map((item) => (
               <li key={item} className="rounded-md border border-white/10 bg-black/20 px-4 py-3 text-sm text-sovereign-ivory/70">
@@ -87,7 +88,7 @@ export default function GftdMarketplacePage() {
         </section>
 
         <section className="mt-10 rounded-lg border border-sovereign-bronze/25 bg-sovereign-midnight/30 p-6">
-          <h2 className="text-xl font-semibold">Guardrails</h2>
+          <h2 className="text-xl font-semibold">Publication guardrails</h2>
           <ul className="mt-4 space-y-2 text-sm text-sovereign-ivory/70">
             {gftdMarketplaceGuardrails.map((item) => (
               <li key={item}>- {item}</li>
@@ -95,18 +96,35 @@ export default function GftdMarketplacePage() {
           </ul>
         </section>
 
+        <section className="mt-10 rounded-lg border border-sovereign-bronze/25 bg-sovereign-midnight/30 p-6">
+          <h2 className="text-xl font-semibold">Frequently asked questions</h2>
+          <div className="mt-4 space-y-3">
+            {gftdMarketplaceFaq.map((item) => (
+              <details
+                key={item.question}
+                className="rounded-md border border-white/10 bg-black/20 px-4 py-3"
+              >
+                <summary className="cursor-pointer list-none text-sm font-semibold text-white">
+                  {item.question}
+                </summary>
+                <p className="mt-2 text-sm text-sovereign-ivory/70">{item.answer}</p>
+              </details>
+            ))}
+          </div>
+        </section>
+
         <section className="mt-10 rounded-lg border border-sovereign-gold/30 bg-sovereign-midnight/40 p-6">
           <h2 className="text-xl font-semibold">Next step</h2>
           <p className="mt-2 max-w-3xl text-sm text-sovereign-ivory/65">
-            Review the subscription tiers, then request access through the entitlement flow. The listing is
-            designed to stay rights-aware and public-safe before any operator activation.
+            Review the access tiers and frequently asked questions, then request access through the entitlement
+            workflow. The listing remains rights-governed and public-safe before any operator activation.
           </p>
           <div className="mt-6 flex flex-col gap-3 sm:flex-row">
             <Link
               href="/marketplace/entitlements/phoenix-gftd-directory"
               className="inline-flex items-center gap-2 rounded-lg bg-sovereign-gold px-5 py-2.5 text-sm font-semibold text-sovereign-obsidian no-underline hover:bg-sovereign-ivory"
             >
-              Request subscription <ArrowRight className="h-4 w-4" aria-hidden />
+              Request access <ArrowRight className="h-4 w-4" aria-hidden />
             </Link>
             <Link
               href="https://gftd.d-bis.org/docs"
@@ -114,7 +132,7 @@ export default function GftdMarketplacePage() {
               target="_blank"
               rel="noopener noreferrer"
             >
-              View public docs
+              Review public docs
             </Link>
           </div>
         </section>
diff --git a/portal/src/app/marketplace/page.tsx b/portal/src/app/marketplace/page.tsx
index b37d1c3..2d3dfe5 100644
--- a/portal/src/app/marketplace/page.tsx
+++ b/portal/src/app/marketplace/page.tsx
@@ -28,14 +28,14 @@ export default function MarketplacePage() {
           <p className="text-xs font-semibold uppercase tracking-wider text-sovereign-gold">Phoenix marketplace</p>
           <h1 className="mt-2 text-3xl font-bold tracking-tight sm:text-4xl">Sovereign platform catalog</h1>
           <p className="mt-4 text-lg text-sovereign-ivory/70">
-            Subscribe to ledger, identity, registry, wallet, orchestration, and Chain 138 onboarding services.
-            Sign in to manage entitlements and deployments.
+            Request access to ledger, identity, registry, wallet, orchestration, and Chain 138 onboarding
+            services. Sign in to manage entitlements and deployments.
           </p>
           <Link
             href={ECOSYSTEM_SIGN_IN_PATH}
             className="mt-8 inline-flex items-center gap-2 rounded-lg bg-sovereign-gold px-5 py-2.5 text-sm font-semibold text-sovereign-obsidian no-underline hover:bg-sovereign-ivory"
           >
-            Sign in to subscribe
+            Sign in to request access
             <ArrowRight className="h-4 w-4" aria-hidden />
           </Link>
         </div>
@@ -111,14 +111,25 @@ export default function MarketplacePage() {
                 <h3 className="mt-1 text-base font-semibold">{service.name}</h3>
                 <p className="mt-2 text-sm text-sovereign-ivory/60">{service.description}</p>
                 {service.href ? (
-                  <Link
-                    href={service.href}
-                    className="mt-4 inline-flex items-center gap-1 text-sm font-medium text-sovereign-gold no-underline hover:text-sovereign-ivory"
-                    {...(service.external ? { target: '_blank', rel: 'noopener noreferrer' } : {})}
-                  >
-                    View offering
-                    <ArrowRight className="h-3.5 w-3.5" aria-hidden />
-                  </Link>
+                  <div className="mt-4 flex flex-wrap gap-3">
+                    <Link
+                      href={service.href}
+                      className="inline-flex items-center gap-1 text-sm font-medium text-sovereign-gold no-underline hover:text-sovereign-ivory"
+                      {...(service.external ? { target: '_blank', rel: 'noopener noreferrer' } : {})}
+                    >
+                      View offering
+                      <ArrowRight className="h-3.5 w-3.5" aria-hidden />
+                    </Link>
+                    {service.name === 'GFTD Directory' ? (
+                      <Link
+                        href="/marketplace/entitlements/phoenix-gftd-directory"
+                        className="inline-flex items-center gap-1 text-sm font-medium text-sovereign-ivory no-underline hover:text-sovereign-gold"
+                      >
+                        Request access
+                        <ArrowRight className="h-3.5 w-3.5" aria-hidden />
+                      </Link>
+                    ) : null}
+                  </div>
                 ) : null}
               </article>
             ))}
diff --git a/portal/src/lib/gftd-marketplace.ts b/portal/src/lib/gftd-marketplace.ts
index e26b31d..82683ca 100644
--- a/portal/src/lib/gftd-marketplace.ts
+++ b/portal/src/lib/gftd-marketplace.ts
@@ -7,31 +7,31 @@ export interface GftdMarketplaceService extends PartnerStackService {
 export const gftdMarketplaceSubscriptionTiers = [
   {
     name: 'Preview',
-    description: 'Evaluators, partners, and early adopters with public-safe demo data only.',
-    limits: 'No live restricted data, no authority claims, no production SLA.',
+    description: 'Evaluators, partners, and early adopters using public-safe demonstration data only.',
+    limits: 'No live restricted data, no authority claims, and no production SLA.',
   },
   {
     name: 'Professional',
-    description: 'Operators, integrators, and compliance teams.',
+    description: 'Operators, integrators, and compliance teams with approved access.',
     limits: 'Approved sources only, role-based access, bounded query depth, and rate limits.',
   },
   {
     name: 'Institutional',
-    description: 'Regulated firms, marketplaces, and service providers.',
+    description: 'Regulated firms, marketplaces, and service providers operating under review.',
     limits: 'Contractual use terms, approval gates, and stricter access control.',
   },
   {
     name: 'Enterprise',
-    description: 'Market operators and platform teams.',
+    description: 'Market operators and platform teams requiring tenant-specific governance.',
     limits: 'Custom SLAs, tenant-specific redaction policies, and governance reporting.',
   },
 ];
 
 export const gftdMarketplacePersonaNeeds = [
   'Compliance analyst: rights status, publication boundaries, and audit trails.',
-  'Integration engineer: stable API, live adapters, and predictable responses.',
+  'Integration engineer: stable APIs, live adapters, and predictable responses.',
   'Marketplace operator: packaging, tiers, onboarding, and feature gating.',
-  'Legal counsel: evidence refs, disclaimers, and approval records.',
+  'Legal counsel: evidence references, disclaimers, and approval records.',
   'Operations / SRE: health checks, observability snapshots, and runtime limits.',
   'Institutional customer: approved data, support, and acceptance artifacts.',
 ];
@@ -43,12 +43,35 @@ export const gftdMarketplaceGuardrails = [
   'No redistribution of restricted data without rights approval.',
 ];
 
+export const gftdMarketplaceFaq = [
+  {
+    question: 'What does GFTD provide?',
+    answer:
+      'A rights-aware entity directory with approved live source lanes, public-safe redaction, and bounded observability for institutional use.',
+  },
+  {
+    question: 'Does access grant legal authority or payment rights?',
+    answer:
+      'No. Marketplace access only governs use of the service. It does not confer legal authority, licensing, or payment authorization.',
+  },
+  {
+    question: 'What is required before access is activated?',
+    answer:
+      'The approved source-rights record, marketplace entitlement review, and operator activation path must all be satisfied.',
+  },
+  {
+    question: 'Can restricted fields be republished?',
+    answer:
+      'Only when the relevant rights, publication, and redaction controls explicitly permit it. Public-safe outputs remain redacted by default.',
+  },
+];
+
 export const gftdMarketplaceService: GftdMarketplaceService = {
   name: 'GFTD Directory',
   href: '/marketplace/gftd',
   productSlug: 'phoenix-gftd-directory',
   description:
-    'Rights-aware entity intelligence with live approved source lanes, redacted public-safe outputs, subscription tiers, and bounded observability.',
+    'Institutional entity intelligence with approved live source lanes, public-safe redaction, access tiers, and bounded observability.',
   serviceUrl: 'https://gftd.d-bis.org',
   category: 'Internet registry & compliance',
 };